Have an idea, but wondering if it will truly spark interest? The smartest next step isn´t building a product – it´s validating the idea. In this hands-on workshop, you´ll learn how to use AI-powered tools to build a professional landing page that tests interest, gathers feedback, and shows you if your idea has traction, all without writing a single line of code.
AGENDA
- Why Validation Matters: Avoid building something nobody wants
- Landing Pages as a Tool: From ideas to measurable signals
- AI in Action: Tools that design, write, and optimize for you
- Hands-On Build: Create your own validation-focused landing page
- Test & Iterate: Collect sign-ups, feedback, and data to refine your idea
THIS WORKSHOP LAYS THE FOUNDATION FOR…
Understanding validation as the first step in entrepreneurship. Also for using landing pages as a practical tool to test real audience interest and applying AI to speed up design, copy, and launch. You´ll learn how to measure traction using data such as sign-ups, clicks, and user feedback. Based on these insights, you´ll be better equipped to make informed decisions about whether to pivot, preserve, or park your idea.
HARD FACTS
DATE: Thursday, 20.11.2025
TIME: 15:00 – 18:00 Uhr
LOCATION: TU, Seminar room AE U1-4, Karlsplatz 13, 1040 Wien (TU Wien main building)
COSTS: This Workshop is part of the BASE:academy and is free for students.
SPEAKER
Julian Netzer is a serial founder and CEO of kula, a no-code & AI startup incubated at TU Wien´s i²c Innovation Incubation Center. With a clear vision to make app developement more accessible, he is part of the Sigma Squared Society, a global community of the world´s most ambitios founders under 26. His appearance on 2 Minuten 2 Millionen (Austia´s leading startup show) drew strong investor interest, helping kula secure over €500k in funding. Building on years of experience in startups and open innovation, Julian is passionate about saving other founders years of struggle by showing them how to validate ideas quickly and turn them into impactful solutions.
